Five ways LinkedIn can help your business

Backstage: Debut Marketing Blog

Five ways LinkedIn can help your business

Have you ever met someone at a networking function and then never ever connected with them again?

LinkedIn enables you to extend the life of your networking interactions.

With over 100 million users worldwide, LinkedIn is growing…fast. 100 million professionals from all over the globe all in one online space – now that is a great networking opportunity!

If you are not yet on LinkedIn, or not actively using LinkedIn, here are 5 reasons why you should join the 100 million others.

  1. Networking that keeps on working
    Every time you attend a networking function, be sure to connect with the people you’ve met at the function on LinkedIn. It will enable you to stay connected and continue to build your relationships.
  2. Help people remember you
    Similar to the Facebook ‘Status’ feature, LinkedIn enables you to keep your network up to date with your latest news and insights. Every time you make an update, your network will be alerted – keeping you in the minds of all your connections.
  3. Instant Credibility
    LinkedIn is the perfect place to establish yourself as a credible business-person. Not only can people see your past experience and achievements, your connections can also post testimonials on your profile page for your whole network to view – providing you with instant credibility when a potential prospect views your profile.
  4. Get Connected and Be Connected
    LinkedIn enables you to introduce one of your connections to another. This is great if you are trying to refer one connection to another.
  5. Establish yourself as an expert
    With the ability to start and comment on discussions, LinkedIn is the perfect platform for establishing yourself as an expert in the field.

Do you have a success story of how LinkedIn has helped your business? Please share it with us.

Feel free to connect with me on LinkedIn – http://www.linkedin.com/in/nickydouglas

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